While commenting on the card publicly and posting on social media is a serious faux pas, there are many who have shared the theatrics involved in its unboxing. While it is invite-only, there’s still room for hopefuls, who dare to ask. However, it is presumably a marketing ploy with an equally presumable response. Supposedly, past account statements are trawled for exceedingly high spending patterns in the specific categories of luxury goods, dining, events, and travel.
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How to lay claim to the cardĪMEX doesn’t officially reveal the criteria it uses to choose its Centurion cardholders. Not to mention the mere status symbol of just having one in your wallet. While some cardholder benefits are publicly listed, it’s the XXX offerings, such as the “24/7 concierge service,” that elevates the card to a league of its own. “It’s our long-standing policy not to share the details of our Centurion Membership.” The first rule of the Centurion Card is, of course, that you don’t talk about the Centurion Card. It was officially launched in 1999 for “a small but affluent group of cardmembers for whom individual attention and access to previously unavailable elite travel benefits was of great interest.” Physically, it’s made of anodised titanium and metaphysically, it’s cloaked in secrecy.
Its perks are reserved for the uber elite, and even AMEX’s pre-existing Platinum Card holders must wait for an invitation. The Amex Centurion Card, also known as ‘the real black card,’ is the most exclusive and prestigious credit card in the world. Oscar Wilde is famous for saying, “I won’t belong to a club that accepts me as a member.” Wise, perhaps, but he didn’t live long enough to receive a private invitation from American Express to join the Centurion club.
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